JOB DETAILS:
- Job Title: Franchise Sales Manager
- Company: Burger or Chai (BoC)
- Industry: Quick-Service Restaurant (QSR)
- Location: Mumbai, India
- Experience: 2 Years
- Employment Type: Full-Time
- Role Focus: Franchise Sales, Lead Generation and Business Expansion
- Target Market: India
Burger or Chai (BoC) is a youth-focused Indian quick-service restaurant (QSR) in India that offers burgers and chai at good prices. It aims to serve the growing market for fast food in India. BoC focuses on being simple, relevant to local culture, and has a standard menu with support from a central supply chain and technology. The brand has locations in Mumbai and Nagpur and plans to open over 50 new franchises by 2026 for quick growth. BoC helps franchise partners with choosing locations, setting up stores, training, marketing, and operations. The goal is to have more than 1,000 outlets by 2030, providing fast service and quality food for young diners and business owners in India.
Role Overview
The Franchise Sales Manager will help for Burger or Chai grow by identifying, pitching, and converting potential franchise partners. This role requires good sales skills, relationship building, and knowing how to expand a business.
Key Responsibilities
Franchise Sales & Lead Generation
- Find and generate new franchise leads in different way.
- Give presentations and business pitches about the franchise.
- Explain the brand, costs, returns, and how it works to potential partners
- Turn interested leads into signed agreements.
Pipeline & Conversion Management
- Manage the sales process from inquiry to closing.
- Regularly check in with leads.
- Maintain CRM and sales reporting.
Partner Evaluation
- Look for and evaluate potential franchise partners based on money, capability, location and fit with the brand.
- Work with other teams for approvals.
Market Expansion
- Identify new cities and chances to grow.
- Conduct market research and check out competitors.
- Join franchise shows and networking events.
Relationship Management
- Maintain good relationships with prospects and franchise partners.
- Be the main contact during onboarding.
Required Skills
- Good at sales and negotiation.
- Great at communication and presentation.
- Know about franchise business models.
- Can build trust with investors.
- Self-motivated and focused on goals.
- Good at analyzing and reporting.
Preferred Background
- Experience in franchise sales, QSR, retail growth, or business development.
- Knowledge of the food and beverage industry is a plus.
- Experience handling franchise documents and agreements is preferred.
Key Performance Indicators (KPIs)
- Number of franchise leads generated.
- Franchise conversion rate.
- Revenue from franchise sales.
- Expansion into new markets.
Why Join Us
- Opportunity to grow a fast-growing food brand for young people.
- High ownership and growth potential.
- Rewards based on performance.
