Profile: Graphic Designer (AI & Creative Specialist)

Company : OrbiTouch HR (orbiTouch outsourcing pvt ltd)

Salary: 4 to 6 LPA

Experience: 2–4 years

Location: Mumbai, India

About the Role

We need a creative Graphic Designer who knows how to use AI design tools to join our marketing team in logistics and freight forwarding.

The right person will make fun social media posts, videos, marketing materials, brochures, flyers, presentations, and branding for events. We want someone who understands modern visual communication and can use AI tools to boost creativity and quality.

This is a hands-on job where you will work with the marketing and business teams to turn ideas into strong visual content.

Key Responsibilities

Social Media & Digital Creatives

• Make engaging and professional designs for our social media.
• Create graphics, banners, carousels, infographics, promotional posts, and campaign materials.
• Create short videos, reels, animations, and other video content for social media.
• Adjust content according to different social media platforms and formats.
• Maintain consistency in brand identity, colours, typography, and visual style.

AI-Powered Creative Content

• Use AI tools for graphic design, image making, video creation, editing, and writing help.
• Look for and use new AI tools to make the creative process better.
• Create AI-assisted visuals while keeping a professional look.
• Use AI to come up with creative ideas, backgrounds, mockups, and other marketing materials.
• Stay updated on the latest AI trends and tools for graphic design and digital marketing.

Video Editing

• Edit promotional videos, social media clips, corporate videos, event videos, and other marketing content.
• Add animations, transitions, text, music, voiceovers, subtitles, and other important elements.
• Change existing videos and photos into fun social media formats.
• Make eye-catching short videos for platforms like Instagram, LinkedIn, YouTube, and others.

Marketing & Materials

• Design company brochures, flyers, leaflets, profiles, presentations, posters, banners, and other marketing items.
• Create promotional materials for different logistics and freight services.
• Make visual assets for sales and business teams when needed.
• Make sure all marketing materials follows the company’s brand rules.

Exhibitions & Events

• Design creative materials for trade shows, conferences, and industry events.
• Create exhibition posters, backdrops, stand graphics, banners, roll-ups, signs, other event materials.
• Work with the marketing team to come up with creative ideas and branding for exhibitions.
• Coordinate with printers and vendors to ensure the artwork and production are correct.

Required Skills & Qualifications

• Bachelor’s degree/diploma in Graphic Design, Visual Communication, Multimedia, Fine Arts, or a related field.
• 2 to 4 years of experience in graphic design and making digital content.
• Good understanding of graphic design rules, fonts, colors, layouts, and visual communication.
• Skilled in design tools like Adobe Photoshop, Illustrator, InDesign, Canva, or similar.
• Experience with video editing software like Adobe Premiere Pro, After Effects, CapCut, or similar.
• Knowledge of AI tools for creating images, designs, videos creation, editing and content ideas.
• Good understanding of social media formats and trends.
• Ability to create artwork for both digital and print.
• Understanding of branding and corporate design.
• Attention to detail and ability to keep brand consistency.
• Ability to manage multiple projects and meet deadlines.

Preferred AI Skills

• Candidates with experience using tools like ChatGPT, Midjourney, Adobe Firefly, Canva AI, Runway, Gemini, or other AI creative tools are preferred.
• We want candidates who can show how they use AI to make the creative process faster and better, not just those who know about AI tools.

Candidate Profile

• We are looking for someone who is:
• Creative and good with visuals
• Curious about new design and AI tools
• Comfortable trying new creative tools
• Able to understand business needs and turn them into visuals
• Detail-focused and cares about quality
• Can work alone or with a team
• Able to meet tight deadlines when needed
• Interested in making professional business content
• Good at mixing creativity with a professional brand image

Tasks include:

Social Media Creatives → Reels & Videos → AI-Generated Visuals → Brochures → Flyers → Posters