Job Title: Motion Graphic Designer – E-commerce Performance Marketing
Work Mode: Remote
Location: Delhi, India
Experience: 2+ Years
You MUST HAVE experience in motion graphic design for e-commerce brands, for performance marketing. If you don’t have that – please don’t apply.
Do Not apply if you don’t have this experience.
Brandslane is a Performance Marketing agency that helps D2C eCommerce, and information product businesses grow by getting more customers and sales. Over the last 4 years, we have worked with some well-known brands – Oceedee, Gehna, Bummer, MDNT45, DiamondLady, BombaySweetShop, SwissTimeHouse, and more. In this time we have created over 400 Cr+ for 100+ brands combined.
Introduction About Role –
We’re looking for a talented Motion Designer with experience in creating high-quality animated ads and video content for performance marketing. The ideal candidate will skilled at designing and animating visuals that grab attention and actually drive sales, across platforms like Facebook, Instagram, TikTok, Google, and more.
Here are the key responsibilities in a nutshell:
- Create engaging motion graphics, and video ads for e-commerce brands for performance marketing.
- Must understand what actually makes a video attention-grabbing and worth clicking on.
- You need real experience making motion graphics for social media/performance ads.
- Collaborate with the Strategist, Account Manager and Media Buyers to make video content that matches the client’s brand and campaign goals.
- Making sure all videos are optimized for different platforms (Facebook, Instagram, TikTok, Google, etc.).
- Trying out new video formats, animations, and design trends to improve how campaigns perform.
- Edit and refine video content,- adding effects, transitions, and voiceovers as required.
- Manage timelines for video production and ensure timely delivery of all video content.
- Add motion graphics & animated elements to the footage & videos.
- Translate storyboards and scripts into engaging visual stories that fit brand guidelines and campaign goals.
- Have a good understanding of the psychology behind what makes direct-response ads actually stop people from scrolling.
- You need to show some past work for product businesses.
- A recent experience using AI tools in your workflow is a plus.
- Stay on top of motion-design trends, tools, and techniques that psychological impact.
Tools Required –
- Technical Proficiency: Strong skills in Adobe After Effects / Premiere Pro / Cinema 4D / Illustrator.
- Platform Knowledge: Instagram, Shorts.
- Portfolio: A strong reel showing a variety of motion-graphics projects
- Communication & Time Management skills.
Must have about 2 years of experience in working for a performance marketing agency .
Day-to-Day –
- Begin the day by reviewing ongoing campaign requirements and video content needed.
- Create motion graphics, animations, and video ads for new campaigns or improve existing content based on performance.
- Collaborate closely with the creative team and Media Buyer to ensure all video content matches with campaign goals.
- Stay updated on the latest video trends and animation techniques to keep improving your work.
- Make sure all videos are delivered on time and meet platform-specific requirements for ad campaigns.
- Participate in team meetings and discuss the performance and impact of video ads.
What we offer:
- Remote work with mindful working hours
- No 9-5 work environment
- New learning from courses we keep buying
- Structured work
