Assistent Social Media Marketing

Job Description

Job Description:

Assistant Social Media Marketing ManagerAbout go4WorldBusiness.com:-Are you a result obsessed, analytical, passionate and witty Social Media Managerexploring your next career move? Are you strategic, yet execution focused by nature?Have you reached a mid-senior level in your career and are confident of your abilities asa marketer? If so, we cannot wait to hear from you. Come join our team and help usdouble the social media traffic and engagement for go4WorldBusiness.com in the next 12months.About the role:-We are looking for an extremely smart, results-oriented Assistant Social Media Manager(with B2B marketing experience) to come join our team. The successful candidate will beresponsible for conceiving, planning and executing best in class Social Media Marketingstrategies and drive the organic as well as paid Social Media Marketing channels includingFacebook, Instagram,LinkedIn, Twitter and our blog.The candidate will propose, plan and execute new campaigns and regularly fine-tuneexisting ones with minimal oversight, partnering with business and technical teams toachieve project goals.Job location:- Okhla Phase III, New Delhi, IndiaEmployment Type:- This is a full-time, on-site role. Not work from home or hybrid.Experience:- Must have 4-5 years of rich experience in single-handedly handling theSocial Media presence and growth marketing of large B2B brands.What you'll do most of the time:-Execute and manage our entire social media marketing portfolio on Facebook,Instagram,LinkedIn, YouTube, Quora and other social platforms.Analyse and optimize existing and new posts critically to ensure they are having desiredimpact.Provide recommendations and execute strategies for new social marketing opportunities,campaign structuring, targeting in accordance with organization goals.Conceptualize, design and create attractive and impactful social posts on a regular basisto keep our target audience engaged and interested.Utilize your skills and understanding of tools such as #hashtags, CTAs to ensure thesuccess of your postsRegularly perform user interviews to collect their detailed reviews, feedback and videotestimonials to create video and textual contentScan the internet to come up with innovative new ways to market ourselvesMonitor analytics to make recommendations to improve engagement of social campaignsIdeate, create and execute periodic discount campaigns during festivals and otheroccasions such as Black Friday.Create and execute Email Marketing Campaigns to support any periodic campaigns youwish to runSeek out partnering opportunities with Social Media Influencers to increase the reach ofour brandConduct periodic Webinars to engage our social media audience even moreWhat you'll need to qualify:-At least 5-6 years of solid hands-on experience spanning most of the areas ofresponsibilities described aboveStrong communication skills and high standard of oral and written English100% understanding of Social Media Marketing and tools used in social media marketing(research + campaign execution)The ideal candidate will have a demonstrable smart marketing and creative mindUnderstand the need to measure and appropriately quantify marketing projectsPossess some design skills to create attractive posts.Flexibility and results driven in a fast paced environmentStrong bias for action and ability to prioritize projectsAbility to quickly identify non performing projects and kill them if need beConfidence to run internal and external marketing related projects single handedly andwith minimal supervisionPossess understanding of the differences between B2B and B2C marketing and be froma B2B Marketing background.Lastly, you should be someone who can clearly understand why some posts work andothers don’t on each of the social channels.Preferred qualities and traits:-An MBA with specialization in Marketing or Communications is desirable.Why Explore a Career at go4WorldBusiness.com:-go4WorldBusiness is a leader in the online wholesale B2B trading industry. We have beengrowing at a phenomenal rate over the last few years. Our people are at the center ofthis growthstory. As an organization, we have very low attrition (owing to our employee centricpolicies) andare proud to have navigated the exceptionally challenging environment due to COVID-19pandemic without having to downsize our team.We hate the status quo and are constantly looking for opportunities to shake things upandchange things around and look for people who can thrive in a fast-paced environmentwith adistinctly start-up vibe to it.Benefits at go4WorldBusiness.com:-• Excellent Work/Life Balance• Half Yearly Profit Sharing Program• 5 Day Work Week• Opportunity to make immediate and direct impact on company performance metrics• Opportunity to work in B2B industry